I had someone ask me why I volunteer? My initial reaction was “because I can”. I went on further to explain that I’m fortunate to have a job that allows me to do so. The next question I received was “well, how does that help Holiday Lanes?”. I often have to explain how or why I am at so many events around town. My job as marketing director for Holiday Lanes allows for me to be involved in the community in a way that also highlights the programs and services that we offer. I respect and understand the need for salespeople and yet I’ve found it difficult to follow the cold-calling techniques that often come with jobs in sales and marketing. I find that attending events, serving on committees, and volunteering provides a way for people get to know me and what I do without having to work the hard sell edge.
So how does it help Holiday Lanes? It gives us the opportunity to invest in the community. We learn about other organizations and it allows us to be a resource for those people related to the organizations.
Today, I found out that sometimes, it really has nothing to do with my job. I started as a Step Forward literacy volunteer, reading to 3rd graders. I was kind of nervous. I’ve never done this before and wasn’t sure how well I’d be around third graders. When I walked into Ms. Collins third grade class at E.B. Williams Stoner Hill Lab Elementary school, I was actually sweating. (Ok, so humidity was like 300%, but still!) Ms. Collins introduced me to the class and each student had an opportunity to share their name with me. There were five other Williams’ in the class, and so we had something in common. I was assigned six students as my breakout group. We all gathered together in the miniature burgundy chairs and began the task of reading “Jennie and the Wolf”. I asked each student to read a paragraph to me and then asked if I could read a paragraph. They excitedly allowed me to do so. We then all read in unison. (Kinda cool!) We talked about the vocabulary words (discovery and inspired) and the moral of the story (Help others and they will help you). We compared ourselves to Jennie and the Wolf. It was such a fabulous day for me. Those kiddos really snagged me in way I hadn’t expected. I get to read to them twice a week for 30 minutes and what at first seemed like something I might dread, I can now see is going to help me be better at the rest of my work week.
This has nothing really to do with my job, but in another way, it has everything to do with my job. Sometimes I find that I don’t feel like I’m making a contribution. I get caught up in emails, quotes, booking events, and yes, volunteering. Volunteering with thir
d graders is way different than volunteering on a committee. I think this is going to give me energy and make me better at my job.
I would encourage you to consider reading to third graders. From what I have learned, third grade is that “make or break” time in a child’s life where being able to read is an indicator of whether they will graduate from high school. This is the very basic description. You will learn more when you sign up. There is a need for volunteers in both Caddo and Bossier Parishes. If you would like more information about Step Forward please contact Laura Alderman at The Community Foundation at 318-221-0582. As I walked out of the classroom from my volunteer time, one of the young men in the class yelled out “We had fun Ms. Robin!”. That made it all worth it!
Step Forward:
That Just Happened!!
Robin Williams
Marketing Maven, Holiday Lanes



I often wish that I were a culinary artist. It’s not that I totally love the idea of cooking every night or even every other day. I just like having the feeling of accomplishment when I create a beautiful meal, and of course then get to eat it. A few months ago I attended my first “Cook the Book: Ducasse Made Simple” cooking class at
So now, I am excitedly awaiting the “

Let me begin by saying that being blind is no joke. For an evening, I feigned blindness for the sake of learning. As I was thinking of catchy blog titles and things to say, all of the “eye opening” references came to mind. But after the experience, I realized quickly that those silly little comments are not as funny as I originally thought. Imagine only seeing darkness, not being able to see the sun, or your child’s face when they are born. Think about how it would be not to see the food that you are eating.
As my boyfriend Ed, and I approached the table, we immediately saw aprons and eye masks at each place setting. Not just any eye masks, but really swanky, light blocking masks with room for your eyes to blinks. I assumed that was so you would have the ability to keep your eyes open during the experience, while maintaining visual impairment. In the printed program, we found “tips and tricks” for successful dining. We’d need to rely on our other senses and abilities, introduce our table mates, imagine a typical place setting, keep contact with the table, and tips for using utensils and drink ware. What you need to know about me is that I go all in when I participate in events. Once my mask went on, there would be no peeking, so I ran through the tips and got ready to start eating blindly.
Self-consciousness, vanity and confidence: My normal self-consciousness would be challenged if I ever became blind. I noticed as I was sitting at the table I didn’t have much control over what my hair looked like or if my décolletage was exposed. I dropped my salad fork before I ever started eating, and my confidence was not very high that I would be successful in feeding myself.
Do you have something that makes you cringe when you hear it? Something that drives you to roll your eyes and stomp your feet? I sure do. When I hear the phrase “there’s nothing to do in Shreveport-Bossier, Louisiana” I have to restrain myself from completely wigging out. You see, when I first moved to Shreveport-Bossier, I will admit that I said it myself. I moved here from South Louisiana and I really just wanted to go home. For many years, I went to work and then headed straight to my house. On occasion, I looked to the arts and entertainment section of the newspaper to find things that might be of interest to my family. I didn’t know many people that could help connect me to the community, so I just stayed home. That was then. And now, I subscribe to the thought that there are things to do wherever you may be.
This website has been around for a while and was already one of my go-to sites, and in particular, the 




























