Never Too Late

Edward JonesI’ve never been accused of being a punctual person and on Wednesday, I proved that point. Typically when there is a ribbon cutting or Grand Opening event, I like to arrive a few minutes early to do some networking. I am quite sure that my calendar entry showing 11:30 am as the start time for the Bossier Chamber of Commerce Ribbon Cutting for Edward Jones was accurate. I can’t imagine that I could have incorrectly added the event. Ok, excuses aside . . . I am embarrassed to say that my arrival at the ribbon cutting was 20 minutes late, therefore I didn’t get the scoop on all of the great things that are happening at this new business. I’d love to share all the things that I learned, but I guess it’s never too late and will resort to just telling you the basics.

Wil AdamsWil Adams is a financial advisor with Edward Jones. A ribbon cutting was held on Wed, Jan 25, 2012 to mark his membership into the Bossier Chamber of Commerce. Offices are located at 2091 Stockwell Road, Suite 4, Bossier City. Wil can be reached at (318) 549-9155. I ran across an article that Wil wrote for the Bossier Voices, “Delay in investing could prove costly” click here to read the full article.

If you are in the market for a financial advisor, stop by or call and speak to Wil.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

I love my Job!

Robin & JanaHave I told you lately how much I love my job?

As a marketing representative of Holiday Lanes, I “get to” volunteer as a Bossier Chamber of Commerce Diplomat. Doing so allows me to connect and network with people in the community and share with them the “AWESOMENESS” that is Holiday Lanes. When I first began my adventure with the Chamber of Commerce, I wasn’t sure if it would be worth the time or effort. I already had plenty to do and wasn’t sure I would be able to commit to the time requirements.

Bowl for the Cure

Bowl for the Cure

I also had a twinge of guilt that I wasn’t at my desk working away on bowling events or promotions. That feeling soon faded. I have come to realize the value of being a Bossier Chamber Diplomat. Each week, I learn something new about our community. I engage with other companies and organizations which often give us the opportunity to partner and cross-promote.

DiplomatsOver the years, I have done many things. I’ve been a graphic artist, a print shop manager, a railroad safety and rules coordinator/trainer, a web ministry trainer and now a marketing director. I always had my ear to the ground listening for that next opportunity to come my way. I never thought that working for a bowling alley would be the place that I would find my happiness and stop listening for other opportunities. I have found my place. And with that I have found a way to make a difference in my community by volunteering as a Diplomat. I LOVE MY JOB!

Chamber

Robin & Lisa

The Bossier Chamber of Commerce is a private, non-profit organization whose purpose is to promote growth and development within the communities of Bossier Parish and Shreveport. The Chamber promotes growth and development by utilizing its most valuable resource, its membership. The staff at the Bossier Chamber of commerce works to insure that the resources, equipment, and professional staff to implement the program of work are available. Lisa Johnson leads the staff as President/CEO and has an infectious positive attitude. If you have not become a member of the Bossier Chamber of Commerce, why wait? Membership is easy, fun and beneficial to the success of your business.
Diplomats

Diplomats aren't all this scary!

Let me also extend an invitation to any of you who might be interested in becoming a diplomat. The Diplomat Organization is a group of recognized professionals who volunteer their time to promote the Bossier Chamber of Commerce and the entire Bossier/Shreveport community.
Diplomats

Some of my fellow Diplomats

As a diplomat I have met so many wonderful people. Many I now consider friends. We have a great time working together and also have fun at community events. Why don’t ya join us?

The Bossier Chamber of Commerce is located at 710 Benton Road Bossier City, LA 71111, Phone: (318) 746-0252. Stop by or call and find out more about how you can become involved. Tell them you read my blog!

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

Fred’s Brings Year End Growth

Fred's Super Dollar Ribbon Cutting2011 is near the end, but that doesn’t stop Bossier Parish from growing. Fred’s Super Dollar Store will help Bossier Parish see a year end growth in new business. Fred’s opened a new location in Haughton and celebrated with a community and Bossier Chamber of Commerce ribbon cutting on December 30th. The fan fare was spectacular. I’d guess there were at least 100 people in attendance for the event. Supporters of the new business included everyone from local citizens, the Police Chief, Fire Department, Mayor and Representative Henry Burns. Haughton High School band and cheerleaders provided a pep-rally spirit. Fred's Super DollarFred’s expresses an interest to serve in both local and national organizations. Fred’s Super Dollar showed their interest in the Haughton community by presenting Haughton School’s with two checks for $1000 each.

According to their website: Fred’s Super Dollar traces its history back to an original store in Coldwater, Mississippi opened in 1947, today Fred’s is headquartered in Memphis, Tennessee and operates almost 700 discount general merchandise stores, including 24 franchised Fred’s stores, mainly across the southeastern states. With a unique store format and strategy that combines the best elements of a discount dollar store, drug store and mass merchant, Fred’s stores stock more than 12,000 frequently purchased items that address the everyday needs of its customers. This merchandise includes nationally recognized brand name products, proprietary Fred’s label products, and lower-priced, and off-brand products.

Fred's Super Dollar Store

Jeff Berg (Marshall, TX), Marlin McDonald (Jonesboro, LA) and Butch Willis (Haughton, LA)

The vision of Fred’s is to see a smile on every customer’s face. With stocked shelves and several really good sales, there was no shortage of smiles on the faces this morning. Fred’s encourages their team members to provide help in succeeding throughout their organization. It was evident of the support as managers from other stores around the area were in attendance to cheer on Butch Willis, General Manager of the store.

Fred's Super DollarThe Haughton store is currently a retail facility. There are plans and hopes for a pharmacy in the future. The staff is very friendly and helpful. What a great way to end the year. Bossier Parish on the grow! I encourage you to stop by, buy a few things, say hi to Butch and make sure you tell them you read my blog. Fred’s Super Dollar is located at 200 N. Elm, Haughton, LA 71037.

Fred's Super Dollar

Robin Williams and Lisa Johnson

On a side note, I just want to tell you that I have enjoyed my first year as a Bossier Chamber of Commerce Diplomat. The connections that I’ve made in the community are invaluable. If you haven’t joined the Chamber of Commerce, I say “Join Now!”. But let me go further, don’t just “join”, get active. You won’t regret it.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

Oh Taste and See

Oh Taste and SeeThe Bossier Chamber of Commerce held a ribbon cutting on Wednesday, November 30 to celebrate the opening of the stage production “Oh Taste and See” at the Bossier Arts Council. The gospel play is presented by Lisa Blakely Productions and will run December 1, 2 & 3 at 7:00 pm nightly at the East Bank Theatre. Lisa Blakely is an inspiring woman, who is both the writer and producer of this play. Lisa expressed that it is her dream to follow in the footsteps of Tyler Perry. (One of my favorite people!) This isn’t the first play for Ms. Blakely. She has previously written and directed the gospel stage play, “Get Thee Behind Me”. The cast was in attendance for guests to meet and her pastor blessed the production.

Oh Taste and SeeThe following is the play description as found on the Oh Taste & See website:

As a widowed mother, love is the last thing on Marilyn’s mind. Her busy life revolves around working at the Post Office, catering part-time and keeping her teenage daughter in control, which becomes especially challenging when her daughter begins to show signs of needing a father in her life. Just as things start to go haywire in the household, in walks Henry Billingsly, her new boss. The attraction between the two is undeniable, but forbidden. She has also been keeping a big family secret that threatens to hold her back and break her family apart. A hot, steamy fling may begin to satisfy her appetite, but family secrets are a recipe for disaster. Will she taste and see?

Oh Taste and SeeBossier Parish is fortunate to have the Bossier Arts Council. I have attended several stage plays and art exhibits at the center. In addition to providing a cultural experience for the community, the Bossier Arts Council encourages the growth of artists in our area. One of my favorite things that the Council offers is acting camps and art programs for youth. My daughter has attended both and had an absolutely wonderful time.

East Bank TheaterThe production of “Oh Taste and See” will be held at the East Bank Theatre, 630 Barksdale Blvd, Bossier City, LA 71111, Phone: 318.741.8310. Tickets can be purchased online by going to www.otas.eventbrite.com/

Support your local art community and be sure to tell Lisa you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

Maurices is a must!

MauricesMaurices, a new fashion store, has arrived in Bossier City. Store manager, Candace Slack was on-hand to share the story of Maurices at a Bossier Chamber of Commerce ribbon cutting on Thursday, October 20. Maurices has 744 stores in 44 states and is committed to high standards for fashion, value and great customer service. Candace made it clear that Maurices is community oriented and strives to make a difference in the local area.

Maurices My favorite thing about Maurices is the selection of sizes. They have sizes 0-24. How many of you bigger girls get frustrated when all of the bigger sizes look like maw-maw clothes? I know I sure do. But not at Maurices. The styles are oh so cute. The photo at right is one of the plus size fashions. Didn’t I tell you? C-U-T-E! Maurices states on their website that their styles are inspired by the girl in everyone, in every size.

MauricesOne thing that I found interesting after talking to the Assistant Manager was that while you are shopping in the store, the clothes are always grouped in what’s called 4-ways. (see photo at left) The idea is that when you stand in the middle of four 4-ways, you can pull from any one of the four racks and they will coordinate with each other. This is helpful for anyone who is fashion challenged. (like me!) Although the clothing is targeted for the twenty-something crowd, I promise – most women will be able to find something that they like. Along with clothing, you will find jewelry, shoes and accessories. For the grand opening, Maurices is having a buy one item, get the second item at 50% off. What a great deal!

MauricesMauricesMauricesMaurices is located at 2765 Beene Blvd in the Stirling Shopping Center in Bossier City. Three doors down from Target. They are opened Monday – Saturday 10 am – 9 pm and Sunday 12 pm – 6 pm. Stop by and tell them you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

Workforce Solutions

Kelly ServicesThe Shreveport branch of Kelly Services celebrated with a Bossier Chamber of Commerce ribbon cutting on Thursday, September 22, 2011. The company has been around since 1946 and I would bet that you’ve heard of them at some point in your life. William Russell Kelly, the founder of the company, has been attributed as a pioneer in the temporary employment services field. What started as an agency that provided clerical positions primarily to women, has grown to a global corporation committed to providing specialized workforce solutions. Ashley Summers introduced those in attendance to the revitalization of their services in the Shreveport-Bossier area. Kelly provides professional temporary and direct hire employment placement in the workforce.

Kelly ServicesIn our current economy, the job market is tough for both the job seeker and employers. Kelly Services can be the link to creating positive employment solutions. Kelly assigns professional and technical employees in the fields of finance and accounting, education, engineering, information technology, law, science, and healthcare. Linda Baker, the branch manager, makes it a priority to recruit qualified candidates for area employers. Employers find services such as recruitment, human resource management, vendor management, and outplacement services. For anyone looking for flexible career opportunities, Kelly just makes sense. Kelly Services is a trusted company that has proven themselves as industry leaders. In addition to many awards and recognitions, they work with 90 percent of the Fortune 500® and Fortune 100™ companies, which shows their expertise and commitment to quality.

Kelly ServicesKelly Services is located at 425 Ashley Ridge Boulevard, Suite A136, Shreveport, LA 71106, Give Linda a call at (318) 869-0835 and make sure you tell her that you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

A Sportsman’s Dream

Los Paloma Ribbon CuttngLos Paloma Sporting Range and Event Center celebrated their grand-opening with a Bossier Chamber of Commerce Ribbon Cutting on Tuesday, September 20, 2011. The facility is a new concept for the area and brings a distinctive sport to Bossier Parish. A twenty station sporting clay course, with a 9,000 square foot event center that is described in their brochure as “Rustic elegance meets the Hill Country of Northwest Louisiana.” Two outdoor pavilions and a five acre pond make this a new and unique event venue for the area.

Los PalomaRoss Adams, VP and Director of Operations provided a tour and information about the facility owned by Max Sharp. I don’t know a whole lot about sporting clay, but Ross was more than happy to share some insights with me. From what I understand, there are twenty stations with machine traps that throw clay disks into the air, meant to replicate a variety of bird patterns. Shooters stand in an arc on the opposite field and aim for the targets. They then rotate around the arc to take shots at each station and throughout the entire course. Each station presents a different challenge. After doing a small amount of research, I found that some call this sport “Golf with a Shotgun”. This sporting course is designed by Promatic and the skeet field is per U.S. Olympic standards. Los PalomaIf you prefer Bow Hunting, they also have a Bow Tower with shooting stations at 15 and 25 feet. This is a great place for the Louisiana sportsman (or woman) to enjoy some time away from the hustle and bustle of every day life.

Los PalomaThe event center is fashioned similarly to a barn with modern decorating and conveniences. The entire facility has a seating capacity for 350 people. As I was walking around the facility, I could envision the endless possibilities. Weddings, receptions, graduation and corporate parties. As you enter the building into the banquet room, the space has a grand, but comfortable feel to it. The floors are shiny, stained concrete and the brick, wood and tin touches create a rustic and elegant atmosphere. There is a lounge area with a wet bar, indoor kitchen with two refrigerator/freezers and a commercial ice maker. Los PalomaThe outdoor kitchen is complete with frying stations, outdoor stove and industrial sized bar-b-q pit. It’s the perfect place to hold a large group gathering such as fish fry or crawfish boil. There is an elevated stage with lighting and PA, great for those events with live bands. Above the banquet seating area is a 160″ rear projection screen. This makes for the ideal sports watching parties.

Los PalomaLos Paloma Sporting Range and Event Center is located at 900 Seven Pines Road in Benton, LA. It’s quite a drive, but so well worth it. I recommend that you give Ross a call at (318) 465-7507 and set up your next sporting or social event. You won’t be disappointed. Make sure you tell them that you read my blog.

See ya around Bossier,

Robin Williams,
Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

What’s it worth to you?

Business Showcase Logo 2011If you didn’t attend the Bossier Chamber of Commerce Business Showcase today, you missed a great opportunity to mingle with some of the best businesses in Bossier and Shreveport. I’ve been a volunteer diplomat now for 9 months. In that time I have made many valuable connections. Each and every time that I attend a chamber function, I walk away with a new bit of knowledge. Sometimes it’s an idea for marketing, and other times I meet new contacts for sharing ideas.

The Mayor bowls at Business ShowcaseWhat’s it worth? I can’t pinpoint a dollar amount. I don’t always know specifically which customers I’ve gained. But here are a few things that I can truly say have been worth the time and money of networking through the Bossier Chamber of Commerce:

  • I’ve gained loyal clients that enjoy partnering with Holiday Lanes for staff team building events, parties and educational opportunities
  • I’ve met fascinating people who I have developed into business partners and sometimes even friends.
  • Making contact with businesses and services that I can trust. I’ve found that companies who are chamber members almost always care enough about their business to offer the best products and services.
  • I always laugh a lot – this alone is powerful. Laughter can create an atmosphere for fun, and fun is where it all starts
  • Did I mention there is usually super-duper food at the events (oh yeah, there is!)
  • Mark CrawfordAt today’s business showcase, I learned a few things that I didn’t know before:

  • The Shreveport Airport is a city entity. It’s not a big business owned by a mogul or other large company. I’m not sure why I thought otherwise. Their staff is comprised of city employees. They have no control over flight fares or specials, and so what I learned is that we should, when possible, support our local airport. When booking travel, check flights from Shreveport instead of driving out of the area for your travel. It’s important to support the local economy. Think about what our area would be like without the Airport.
  • I learned that Landry and Company is an awesome band and I’m glad they are booked to play at Holiday Lanes on October 14. Landry and Company is composed of dad, Steve Wilkinson, and his two sons. Landry is 14 and Cardis is 8. These boys are fabulous musicians and I’m so excited to see them sharing their talent. They volunteered their time tonight to play at the event and everyone loved them. It was fun hearing an 8 year old boy say, “here’s some 80’s music for ya”. Their commitment to the community is part of what I like about them. Next time you see them playing around town, make a point to go listen. These guys are going places.
  • Lisa "King Pin" Johnson & Robin

  • I found out that there are a whole lot of businesses that want to try out our “Play Therapy”. To paraphrase Plato, you will learn more about your co-workers in one hour of play than you will in a lifetime of conversation. Play Therapy works on building team-work, creating recognition, promoting exercise, reduces stress and allows businesses to have fun while sharing in team building activities! In particular, I’m looking forward to working with Venyu, Evergreen Presbyterian Ministries and David Raines Community Centers. They expressed interest in our fun and functional corporate team building activities. If I even get one person interested in our team building events, I consider my time a success.

    Lindsey "King Pin" and HunterI find so much value in the Bossier Chamber of Commerce. The networking, the community and the services. If you haven’t participated in any chamber events, I encourage you to do so. I think you will find them to be of great worth. If you are a business owner and would like more information about joining the Bossier Chamber of Commerce, stop by the offices at 710 Benton Road, tell them that you read my blog and want to get involved.

    See ya around Bossier,

    Robin Williams,
    Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

  • Bossier City Alternative Fuel Station

    Bossier City Alternative Fuel Station #2Bossier City celebrated the dedication and ribbon cutting of a second Alternative Fuel Station on Tuesday. The event drew a great crowd of city and state officials, along with citizens interested in flex fuel options. The Bossier City Alternative Fuel Station #2 building was designed by architect Mike McSwain. According to Mr. McSwain’s website, the design pays homage to the pop architecture typical of the of the golden era of automotive travel while also looking forward towards more progressive ideas of sustainability and environmental responsibility associated with using Ethanol and Natural Gas as automotive fuels.

    Scott AngelleCompressed Natural Gas (CNG) and E-85 Ethanol Flex Fuel provides an answer to the need for an abundant, clean and affordable fuel alternative to reduce our current dependence on foreign oil. Because of the Haynesville shale, natural gas production in our area provides some of the most productive. It makes sense that we start exploring ways to tap into the most readily available resources. Louisiana Department of Natural Resources Secretary, Scott Angelle spoke to the crowd and explained that city officials applied for a grant and were ahead of the curve in taking advantage of the benefits of CNG. The commitment ensured that they received the grant. Mr. Angelle also said that he is “hoping, urging and working in Washington for people to embrace natural gas as a better alternative to provide fuel for American families”. Bossier City has a fleet of vehicles that are already being operated with the flex fuels. The two stations will provide a fueling place for these vehicles, as well as for the general public.

    Bossier City Alternative Fuel Station #2The cost to convert a vehicle varies according to vehicle. Some websites show an approximate cost of $7000. State and Federal agencies have implemented tax credits for certain qualified vehicle conversions. The prices displayed at the Bossier City station today were $1.75 for CNG and $2.78 for E-85 Ethanol. When compared to the gasoline and diesel market, it proves to be beneficial. CNG costs approximately 50% less and emits up to 90% less emissions; and over time the costs for CNG have remained stable. According to cngnow.com: although compressed natural gas is flammable, it has a narrow flammability range, according to the U.S. Environmental Protection Agency, making it an inherently safe fuel.

    CNG is delivered to your vehicle in a very similar fashion as pumping gasoline, in approximately the same amount of time. The delivery method will require one to review filling procedures, but once you’ve filled up once or twice, you are on your way in an environmentally friendly fuel vehicle.

    Bossier City Alternative Fuel Station #2The Bossier City Alternative Fuel Station #2 is located at 4250 Barksdale Boulevard. This station is in addition to the 2580East Texas location that opened in October as part of an initiative on the part of bossier City to provide a “go green” option. Stop by soon and tell them that you read my blog.

    See ya around Bossier,

    Robin Williams,
    Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes

    50 Years of Travel Promotion

    LTPA Ribbon CuttingThe Louisiana Travel Promotion Association (LTPA) celebrated their 50 year anniversary with a ribbon cutting at the Bossier Chamber of Commerce office on July 14. The LTPA is a private, non-profit, membership trade association that leads the private sector growth of the Louisiana Tourism Economy. LTPA provides marketing and educational opportunities, and serves as the advocate, resource and voice for the tourism industry. Member Service Representative, Tracy Young was on hand to explain the many benefits that the LTPA can provide for local attractions and restaurants.

    Did you know that Bossier City has one of the top tourist sites in our state? That’s right, the Louisiana Boardwalk ranks right up there! LTPA is instrumental in helping to promote not only the Bossier area, but all regions within the state of Louisiana.

    LTPA publicationsAs the Marketing Maven for Holiday Lanes, I am always on the look out for ways to increase traffic to our center. In fact, I’m currently in the process of brainstorming ways to create a Louisiana Bowling Trail through the Geaux Beauxling Louisiana campaign. Tracy knew exactly who I should speak to and I’m looking forward to picking their brain for some great ideas.

    The Louisiana Travel Promotion Association creates several publications throughout the year. My favorite pamphlet is the “27 Tastes of Louisiana”. It’s full of authentic Louisiana recipes and information about the regions of the state. As a member of LTPA, businesses are entitled to a free listing in the state’s official tour guide. If you haven’t seen this guide, take a look online now. Also be sure to check out the “7 delicious road trips designed to make you drool”. LTPAThe LTPA also attends several major travel trade shows throughout the year to promote tourism in our state.

    There is so much more to the LTPA and I encourage you to visit their website: http://www.ltpa.org. If your business is interested in becoming a member of LTPA, contact Tracy Young and tell her you read my blog.

    See ya around Bossier,

    Robin Williams,
    Bossier Chamber of Commerce Diplomat & Marketing Maven at Holiday Lanes